NBCUniversal and Google Team Up to Enhance Classic Parade Photos During the 2022 Macy’s Thanksgiving Day Parade® Live Broadcast

“This is truly a picture-perfect partnership – and its coming together at NBC’s Super Bowl of the holiday’s, which is all about families uniting to make everlasting memories. By combining the incredible content of this NBCU tentpole, the creativity of our Creative Partnerships @ NBCU team, and spotlighting advanced technology with our partners at Google, we’re connecting our advertisers with the multidimensional consumer, whenever and wherever they are at scale, while completely reimagining the viewing experience.”
-Mark Marshall, President, Advertising & Partnerships, NBCUniversal